Personal Chef Logo of the Day

Matt Yoder and Jeff Lavia of Dinner MoJo (Personal Chef Service!) came to me wanting to spiffy up their logo, which was just a text affair at the time. They're busy making the lives of Long Beach, California resident better one meal at a time, but wanted to make a statement in their image and materials. Ten design drafts later (that's a lot of tweaking, but there ya go), here you see the fantastic result. You couldn't possibly miss seeing that on the side of a van, or on a shirt, or in your pile of biz cards now, could you?


The ones at right are a contender, a doodle, and a general icon idea we also looked at. Personally, I love the little MJ Guys in the middle. I'll be using them for something some day. Well, I'll be using all of it for something, if only I could find the time!

Before and After

If I'm coming up short on ideas, here's what I do: draw a small appliance. Though I'd love to create a whole kitchen scene with a countertop bursting with culinary delights, full mise en place and a bounty of bowls and such, those things take a lot of time to create, and I'm not being commissioned to do it for a huge pile of money...I'm selling t-shirts and notecards, for goodness' sake.

I love, love, love the look of watercolors - if it was up to me, everything would be painted up in Photoshop, but I'm not currently a wizard at it, so I experiment when I can, and this blender turned out great!

When I do stuff in Photoshop, I never save the file, only the resulting graphic - that means I can't really duplicate what I did, which is my way of being...artistic, I suppose. I mean, if I painted it with a brush on paper, I couldn't ever repeat it exactly. Not that I would go back. Most of the time after a piece is done, I just walk away, and it is what it is.

If you've never experienced the beauty of a Cafepress tile box, you don't know what you're missing. They are slick, shiny, and beautiful, and the perfect size to keep a few precious baubles, wine corks, pins and brooches (not brioches, foodies!). Or, they're the perfect size to hold Cafepress' ceramic tiles - what a coincidence! Buy one here!

Four months later...

That was quite a long blogless spell, wasn't it? I was trying to figure out how to get a blog with my own domain name, purchased a pile of domains because it sounded easy (ha!), then couldn't figure out how to get the rest of the job done. So Blogger came along to my rescue - time was a-wastin' - and I purchased Delicious Food Fun as a domain through Blogger (it's just Godaddy), but they take care of all the tedious technical details so your blogspot.name thing will be a domain name instead. One day I hope to figure it out, or at least get The Precioussss (that's my young adult offspring) to, and tell me what buttons to push.

Thanks for listening.